Best Digital Marketing training Institute in Kirari
At RKCE Institute, we offer a comprehensive Digital Marketing course designed to equip students with the latest industry skills and techniques. Whether you are a student, professional, business owner, or aspiring digital marketer, our course is tailored to meet your unique needs and help you thrive in the dynamic world of digital marketing.
Top Digital Marketing Institute in Kirari
RKCE – Top Digital Marketing Institute is renowned as one of the top digital marketing institutes in Kirari. It offers a comprehensive range of digital marketing courses that are designed to equip students with industry-relevant skills and practical knowledge. RKCE focuses on providing hands-on training to ensure students are well-prepared for the fast-paced world of digital marketing.
Why Choose RKCE for Digital Marketing Course ?
Expert Faculty
Learn from industry professionals with extensive real-world experience.
Practical Training
Real-world projects for hands-on skill building.
Affordable Fees
Quality training at competitive and accessible prices.
Industry-Relevant Curriculum
Courses designed to meet the latest trends and demands of the digital marketing industry.
Our Digital Marketing Course at RKCE is designed to equip students with the latest skills and strategies to excel in the dynamic digital world. The course covers key areas such as Search Engine Optimization (SEO), Social Media Marketing (SMM), Pay-Per-Click (PPC) advertising, Email Marketing, and Content Marketing. Students will gain hands-on experience with Google Analytics, Google Ads, and Facebook Ads to manage campaigns and track performance. Our industry-focused curriculum ensures that students are ready to tackle real-world challenges, combining theory with practical assignments. Upon completion, students will be well-prepared for digital marketing roles in businesses, agencies, or as freelancers. RKCE’s expert instructors and state-of-the-art learning resources ensure a comprehensive learning experience.
Job Oppurtunities
Digital Marketing Executive
SEO Specialist
SMO Expert
What You Will Learn
- • History of Marketing
• Traditional vs. Digital Marketing
- The Current Opportunity
• Digital Marketing Channels
• Careers in Digital Marketing
- Digital Consumer Journey
• Understanding Online Business Goals
- • Website Planning
• Local Visibility
• Social Media Visibility
- • Need for Online Advertising
• Types of Online Ads
• Media Buying Principles
• Nurturing & Lead Funnels
- Graphic Design Fundamentals
• Designing- Marketing Kits
• Designing Online Documents
• Advanced Design Principles
• Social Media & Whatsapp Banner Design
- Video Creation Strategy
• Importance of Video Marketing
• Types of Online Videos
• Building Explainer Video Scripts
• Live Exercise: Creating Explainer Videos
• Video Scripting
• Basic Video Editing
• Setting Youtube Channel
• Uploading Video on Youtube
- Buying Domain & Hosting
• Understanding C-panel
• Installing WordPress
• Customizing Theme
• Building Home Page & Blog
• Adding One Squeeze Page
• Customizing Menu
• Customization Practice & Doubt Session
- Introduction to Social Media
● Social Media Fundamentals
● Importance of Social Media For Business
● What Does Social Media Include
Social Media Marketing Concept
● Conversational Marketing
● Importance of content creation on social media
● Do’s and Don’t of Social Media
Exploring Social Media Channels
● Size of Network
● Demography of Network
● Marketing Purpose
● Pros & Cons of Each Channel
Facebook Business Marketing
● FB Profile vs. Page Vs. Group
● Creating Pages and Groups
● How to Optimize Your Profile Settings
● How to Grow Your FB Page
● Strategic Best Practices
● FB Messenger Optimization - ● FB Posting Ideas
Twitter Marketing
● How Twitter Works
● Twitter Terms
● Twitter For Business
● Quick Guided Setup
● Best Practices to Optimize Twitter
Linkedin Marketing
● Introduction to Linkedin
● Linkedin Profile Optimization
● Linkedin Network Growth Strategy
● Linkedin Post Ideas
Instagram Marketing
● Impact of Instagram On Business
● Instagram Profile Optimization
● Instagram Algorithm
● Instagram Insights
● Growing Your Instagram- Posts, Videos, Stories,
Reels, Live - How To Get More followers
● Instagram Case Studies
- Things to Know when planning a Lead Generation Campaign
• Key Elements of a Landing Page
• User Flow Designing
• LP Copywriting
• Building : Action, Trust & Thank-You Page
• A/B Versions Of LP
• Key LP Creation Tools
Introduction to Facebook & IG Ads Importance
• Types of Ads- image, Video, Carousel, Story, etc.
• Types of Campaigns- Awareness, Consideration, Conversion
• Sub campaigns- Reach, Traffic, Lead Generation, Sales, App
Install, etc.
• FB & Instagram Ad Policies
• Creating Your Ad Campaign -Live Walkthrough
• Ad Campaign Best Practices
• Ad Campaign Case-Study
Introduction to SEO
● Search Engine & Its functions
● Why SEO
● Definition of SEO
● SEO Ranking Factors
● SEO Algorithms
SEO Keyword Research
● What is keyword
● Types of keywords
● Keyword Selection Tools
● Keyword Mapping on Pages and Posts
On Page SEO: Content Optimization
● Importance of seo conent
● Keywords Density & proximity in content
Ideal Content Length for posts and pages
● Unique content and avoiding plagrism
● SEO content writing cheatsheet
On Page SEO: Technical & HTML
● Title Tag
● Description Tags
● Robots Tag
● Anchor Text
● Image & Heading Tags
● URL Optimization & Site Structuring
Google Search Console Tool
● Setting Up Search Console
● Key GSC Reports
● Sitemap Management
● Optimization for Mobile View
Off-Page SEO: Link-Building Techniques
● Types of Links
● Back Link Analysis
● Submission Based Link Building Techniques
● Content Based Link Building Techniques
● Outreach Based Link Building Techniques
Local SEO
● Google Business Profile Optimization
● Classified Optimization
● NAP Optimization
Introduction to Web Analytics
• Introduction to Google Analytics
• Google Analytics Account Structure
• Google Analytics Audience Report
• Google Analytics Acquisition Repor
• Google Analytics Behaviour Report
• Installing Google Analytics On Website
- Introduction to Paid Marketing & GA
- Types of Campaigns
- Bidding, Auctions and Budget
- Account Structure
- Account & Billing Setup
Google Ads -Search Campaign Live Creation
- GA Campaign Keyword Research
- GA Campaign Setup
- GA Ad group Setup
- GA Conversion Tracking Setup
Google Ad Campaign Case Study- Real Estate
- AD Copy & Keyword Optimization
- LP Design Testing
- Budgets Testing
- Bid Amount & Bidding Methods Test
- Ad Schedules
- A Recommendations
- Display vs Search Ads – Difference
- Google Display Ad Campaigns Targeting Methods
- Most Popular Display Ad Sizes
- Display campaign Creation- Live Walkthrough
- Display Campaign Best Practices
- Introduction to Video Ads
- Video Ad Types
- Video Ad Campaign Types
- Bidding, Budget, Network & Inventory Options
- Video Campaign Targeting Options
- How Remarketing Improves ROI
- Types of Remarketing Audience
- Essentials Components of remarketing
- Remarketing- Top Case Studies
- Setting Up Google Remarketing Tag
- Creating Different Lists With GA
- Display & Video Remarketing Campaign- Live Walkthrough
- Google Search Remarketing
- Facebook & Instagram Remarketing
- Importance Of Email Marketing
- Usage, ROI,Objectives, Email Benefits
- Top Email Marketing Tools
- Key features of a Good Email Tool
- Step By Step Guide For Email Marketing
- Types of Marketing Emailers
- Email Writing Best Practices
- Email Marketing Strategy Creation
- Email List Building Tools
- Inbound vs. Outbound Marketing
- Audience Identification
- Buyer Touch Point Analysis
- Top Content Types For Each Buyer Stage
- Where to Distribute Content
- How To Generate Content Ideas
- Creating Content Idea Sheet
- Content Repurposing
- Essentials of Content Writing
- Content Writing for Business Sites
- Top Tools For Content Research
- Top Tools For Content Writing
- AI Based Tools For Content Writing
- Conversational Writing For Social Media
- Ecommerce Content writing
- Content Writing vs. Copywriting
- Copywriting Best Practices
- Creating Ad Copies
- Writing For Landing Pages
- Funnel Copywriting- Whatsapp & Newsletters
- Blog Planning& Strategy
- Setting Up Your Blog in WordPress
- Email Marketing Setup For Your Blog
- SEO For Your Blog
- Monetizing Your Blog With Affiliates, AdSense & Collabs
- Top 15 Content Planning & Production Tools For Your Blogs
- Creating & Disseminating Your 1st Blog Post
- Blog Success Blueprint
- How to Create Amazon Account
- Product Listing Best Practices
- Pricing And Payments
- Order Management And Shipping
- Amazon Ads
- Listing Beyond Amazon-Best Practices
- Top Freelancing Platforms
- Building Business/ Freelancer Profile
- Live Walkthrough: How to Grab Projects
- How To Price Your Services
- Small Agency/ Freelancer Lead
- Generation Case Studies
- ChatBot Marketing
- AI Based Video & Picture Editing
- AI Based Content Creation
- AI Based Marketing Campaign
Certification & Interview Preparation
- Assignment Review & Certification Exams
- Placement Process Introduction
- Understanding Your Career Path
- Ensuring Skill Proficiency
- Creating Your CV
Mock Interviews
- Virtual Interviews
- Interview Exercises & Assignments
- Live Interviews
- Advanced Masterclasses By Industry Experts
- Portfolio Creation with Dedicated Career Mentor
- 1 Month Industrial Internship with OpenStartupTv
FAQs
1. What Digital Marketing courses are offered at RKCE?
At RKCE, we offer:
- Basic Digital Marketing Course
- Advanced Digital Marketing Course
- Specialized Modules like SEO, Social Media Marketing, Google Ads, and Content Marketing.
2. Who can enroll in the Digital Marketing course at RKCE?
- Students, fresh graduates, and job seekers looking to enhance their skills.
- Working professionals wanting to upskill or shift careers.
- Business owners aiming to boost their online presence.
3. What are the key benefits of joining RKCE’s Digital Marketing course?
- Experienced Trainers: Learn from industry experts with practical experience.
- Hands-on Training: Real-time projects and case studies.
- Flexible Learning Options: Online and offline classes available.
- Certification: Earn a recognized certificate upon course completion.
- Placement Assistance: Support in securing internships and job placements.
4. Will I receive a certificate after completing the course?
Yes, upon successful completion of the course, you will receive an RKCE Certificate in Digital Marketing, which is highly valued by employers.
5. What career opportunities are available after completing the Digital Marketing course?
Upon completing the course, you can pursue roles such as:
- Digital Marketing Executive
- SEO Specialist
- Social Media Manager
- Content Strategist
- PPC Expert
- Email Marketing Specialist
- Freelance Digital Marketer
Requirements of digital marketing person in all types of company
OUR Testimonial
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RKCE’s Digital Marketing course was a game-changer for my career! The practical assignments and real-world projects gave me hands-on experience in SEO, social media, and PPC.
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I learned so much from the Digital Marketing course at RKCE. The trainers were knowledgeable, and the live campaigns helped me build a strong portfolio.
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RKCE’s Digital Marketing training is the best! I gained in-depth knowledge of Google Ads, SEO, and content marketing. Now, I’m successfully running my own online business.
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Thanks to RKCE, I am now proficient in digital marketing strategies. The course covered everything from email marketing to analytics, and the certification helped me land my dream job.
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The Digital Marketing course at RKCE is excellent for beginners. The practical approach and expert guidance helped me master online marketing tools in no time.
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I highly recommend RKCE’s Digital Marketing course. The hands-on training in SEO, social media, and content creation was incredibly valuable for my career growth.
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RKCE provides the perfect blend of theory and practice. The digital marketing course gave me the skills to run effective ad campaigns and analyze performance.
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I loved the Digital Marketing course at RKCE! The flexible schedule and supportive instructors made learning easy, even with my busy work life.
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RKCE’s Digital Marketing course opened up new career opportunities for me. I now feel confident managing digital campaigns and optimizing websites for better visibility.
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